AI SEO for small business
AI SEO for a small business means making sure AI assistants like ChatGPT, Gemini, Claude and Perplexity know your business, describe it correctly and recommend it when customers ask for what you do. It builds on ordinary SEO, but it's measured differently: not by your position in a list of links, but by whether the AI names you in its answer. RecoPulse does the measuring and planning for €19 one-off or from €29 a month, instead of the €300 or more an agency typically charges for an audit.
What does AI SEO include?
- Letting AI search crawlers read your website (robots.txt and pages that work without JavaScript).
- Plain facts on your website: what you do, where, for whom, prices or price ranges, opening hours.
- Structured data (schema markup) so machines can read your name, address, services and FAQ.
- A complete Google Business Profile, plus Bing Places and Apple Business Connect.
- A steady flow of recent reviews that describe the actual work.
- The same name, address and phone on your site and in every directory.
- Measuring: asking the assistants the questions your customers ask, several times, and seeing who they name.
Why does a small business need it now?
45% of consumers already use ChatGPT or other AI tools to find local businesses (BrightLocal, 2026). And AI gives one short answer, not ten pages of results. In our study of 60 AI answers about dentists in Vilnius, 43 different clinics were named, but even the most-named clinic appeared in fewer than half of the answers. Which businesses a customer hears about depends on facts the AI can find, and most small businesses haven't checked what it finds about them.
What does AI SEO cost?
- Agency: Lithuanian agencies publish one-off AI SEO audits from about €300-690, and ongoing work from about €390 a month (public prices, autumn 2026). They do the work for you.
- RecoPulse: free check, €19 full report, or €29-49 a month with weekly re-checks. We measure, explain and give you a step-by-step plan with ready-made texts; you or your web developer make the changes.
- Do it yourself: free, if you have the time. Our guides below cover the main steps.
If you want someone to make every change for you, an agency or your web developer is the right choice, and a RecoPulse report gives them a precise list to work from. If you'd rather know where you stand and fix the important things yourself, RecoPulse is built for you.
What RecoPulse does
- Asks ChatGPT, Claude, Gemini and Perplexity, with web search switched on, the questions your customers ask, in Lithuanian or English.
- Shows whether each assistant names you, the exact quote, and which competitors it names instead.
- Checks your website the way AI crawlers read it.
- Gives you a prioritised plan with ready-made texts: descriptions, FAQ answers, structured data.
- Re-checks every week on subscription plans and emails you what changed.
Who it's for
Local and small businesses whose customers ask for recommendations: clinics, car services, salons, restaurants, shops, trades and local service companies. It works best when you can make small changes to your website and Google Business Profile, or have someone who can.
Do it yourself: free guides
Each guide covers one step of AI SEO, with examples you can copy.
- How to get your business recommended by ChatGPT
- Is your website blocking ChatGPT? Check in 2 minutes
- Google Business Profile: the fastest AI-visibility win
- Reviews and AI recommendations: why ratings now decide who gets named
- How to write an FAQ page that AI assistants quote
- Schema markup for small businesses: copy-paste examples
AI SEO questions
Is AI SEO different from SEO?
AI SEO builds on ordinary SEO but measures something different. SEO aims for a high position in Google's list of links. AI SEO aims to be named in the single answer an AI assistant gives. Most of the work overlaps (a clear, fast, readable website, good reviews, consistent details), but AI assistants put more weight on plain facts they can quote and on what other sites say about you.
Can anyone guarantee that ChatGPT will recommend my business?
No. Nobody controls what AI assistants say, and their answers change from one question to the next. Be careful with anyone who promises it. What you can do is make the right facts easy to find and measure whether you're being named more often over time.
How long does AI SEO take to work?
Fixes such as unblocking AI crawlers or correcting your details can show up within weeks, as soon as assistants that search the web read your site again. Building reviews and mentions on other sites takes months. That's why RecoPulse re-checks every week, so you can see what changed.
Do I need an agency for AI SEO?
Not necessarily. Most small businesses can do the main steps themselves: complete their Google Business Profile, publish plain facts and an FAQ on their website, ask for reviews and keep their details consistent. An agency makes sense if you want someone to do all the work. A RecoPulse report shows what needs doing either way.
Which AI assistants does RecoPulse check?
ChatGPT, Claude, Gemini and Perplexity, with web search switched on, because that's how customers use them to find businesses. The free check asks ChatGPT two questions; the full report asks all four assistants the questions your customers ask.
See what AI says about your business
Start with the free check. It takes about a minute and shows you real AI answers about your business.